How Google Analytics ruined marketing – Even if you aren’t in the business of marketing a product, Samuel Scott’s article on how Google Analytics changed marketing is worth a read. Not only does Scott argue that Google shifted the landscape to favor online rather than offline marketing, but he also claims ... more >
More than two years ago, I wrote a post in which I called out the Romance community for the shaming, silencing, and doxxing of readers who were critical of authors, as well as the seeming unwillingness of the larger community to come together in solidarity. I ended that post (which, ... more >
Book bloggers help us discover new authors; make us think about our genre; and help us to connect with readers. This is a feature that we run approximately once a month to highlight a blogger in the community that you may not have heard of. Today’s featured blogger is ... more >
If you couldn’t tell by the last couple of weeks’ posts about Automator and Belvedere, I am a big fan of automating repetitive tasks in my life. This way I can spend more time creating content, reading or just laying about the house. I’ve been telling everyone how much I ... more >
During 2012, I’m trying to highlight a few bloggers in the romance blogosphere just in case you all were looking for more resources for book recommendations. Today we are featuring Wicked Little Pixie. I’ve heard Natasha and Sara are from Canada but their blogging pals cover the rest of the ... more >
One of the panels that BEA Bloggercon has had for a couple of years is managing relationships between publishers and bloggers. Bloggers bemoan the seemingly relentless focus on statistics, something a new blogger often stresses over. From speaking with other reviewers at BEA, there was a desire for greater discussion ... more >