Wednesday Midday Links: Kindle Lending Launches
I’m reposting these deals in case someone missed them yesterday.
- Halfway to the Grave with Bonus Material: A Night Huntress Novel for $1.99 * Amazon | nook | Kobo
- Cassie Palmer Series: Touch the Dark, Claimed by Shadow, Embrace the Night and Curse the Dawn in one bundle by Karen Chance for $7.51 – Amazon | (couldn’t find this set at nook store) | Kobo ($8.99 at Kobo)
Despite Trade publishers using all of the main ebook online retailers, Amazon is the one producing sales—and, presumably, revenue—by a disproportionate margin (43%). Interestingly though, outside of the trade, in the STM, College, K-12, and Corporate publishers report that the greatest percentage of their sales come from their own eCommerce sites. In conversations with publishers, we’ve repeatedly noticed the trade looking towards establishing better direct to consumer relationships.
While some may lament the introduction of the e-Reader as a death knell for books, the opposite is probably true. First, those who have e-Readers do, in fact, read more. Overall, 16% of Americans read between 11 and 20 books a year with one in five reading 21 or more books in a year (20%). But, among those who have an e-Reader, one-third read 11-20 books a year (32%) and over one-quarter read 21 or more books in an average year (27%).
E-Reader users are also more likely to buy books. One-third of Americans (32%) say they have not purchased any books in the past year compared to only 6% of e-Reader users who say the same. One in ten Americans purchased between 11 and 20 books (10%) or 21 or more books (9%) in the past year. Again, e-Reader users are more likely to have bought, or downloaded books, as 17% purchased between 11 and 20 and 17% purchased 21 or more books in the past year.
Kelli Martin has joined Amazon Publishing in Seattle as senior acquisitions editor leading Montlake Romance. Most recently, she was a senior editor at Harlequin, and has also held editorial positions at HarperCollins and Disney-Hyperion.
Prior to her position as Montlake Sr. Acquisitions editor, Martin was the head editor for Kimani.