UK Readers Haven’t Swallowed Nora Roberts Kool Aid, Yet.
By Jane • Apr 14th, 2008 • Category: Publishing NewsLittle, Brown (and not Penguin UK) did some “extensive market research” to ascertain why US mega bestseller Nora Roberts isn’t making the same waves in the UK. Apparently it is the covers. The focus group readers said that the covers were too old and didn’t represent the “strong female characters” that the readers [...]

