branding

Tuesday Midday Links (and a few deals): Story Siren Plagiarism Story Continues; Self Pub Romance Author Signs Trad Contract; CreateSpace Expands Abroad

Tuesday Midday Links (and a few deals): Story Siren Plagiarism Story Continues; Self Pub Romance Author Signs Trad Contract; CreateSpace Expands Abroad

Links, News, and some WTFery | Blog | Smart Bitches, Trashy Books – “YA Author Sarah Cross has a guest blog about plagiarism and how it sucks a lot (which it does). It’s not a bad post, as it discusses the different types of plagiarism. But it’s a guest post on Kristi Diehm’s site, The Story [...]

Friday Midday Links: Book Scanning for $1 and Brand Loyalty

Friday Midday Links: Book Scanning for $1 and Brand Loyalty

Limecello has been hosting a charity drive on her blog and it ends this Sunday.  Various authors have committed to donating money to the famine relief effort in exchange for comments.  You can read more about it here. ***** Sarah and I are conducting a reader panel at RT in 2012. It’s very cool because the [...]

Book Branding

Book Branding

Digital Book World held an online seminar entitled Marketing in the Digital Age. The panelists included Dan Blank, Director of Content Strategy & Development, Reed Business Information (owns Publishers’ Weekly); Patrick Boegel, Director, Media Integration, Media Logic; Jane Friedman, Publisher & Editorial Director, Writer’s Digest Community; and Diana Vilibert, Web Editor, Marie Claire. The moderator, [...]

Monday Midday Links RoundUp: EC Rumors, HSN, and Branding

While not book related, it was an article that was too cool not to share.   A couple of MIT students assembled a camera equipped with GPS that was sent into space, to an altitude of about 18 miles, where the camera took photos of space and the curvature of the earth and the appearance of [...]

Publisher Branding in Publishing

This is the second in a series of polls about digital publishing.   One of the concepts that was of great interest to me in a recent thread was this idea of publisher branding. I think within the e-publishing industry, branding matters a lot to readers. I know it does to me. Often I hit the [...]