Nov 18 2008
more animals This is the third in a three part series of what part the author plays in the marketing of a book. In the beginning of Crystal Hubbard’s book, Mr. Fix It, Hubbard’s heroine suffers a crisis of confidence. She is a romance writer but has stopped believing in love, let alone romance. Because [...]
Nov 11 2008
more animals This is the second in a three part series about the author as a consumable part of the book. It’s a look at how readers respond to current marketing tecniques and why. This series is more a reflection of the reader and the reader’s mindset and not meant to be a criticism of [...]
Nov 4 2008
more animals This month of November, I’m going to explore some marketing issues I have involving literature. Essentially, I want to explore with you authors and readers whether the personalization of marketing converts writing into a performance art. While it may seem like some of these opinions tread close to the personal attack grounds, I [...]
Oct 30 2008
Nearly every author has a biography in their book. Does that make a difference to you? I’ve got my thoughts on that and I’ll be talking about that on Tuesday. Let me know your thoughts.
Jun 10 2008
more cat pictures What do Diana Peterfreund, Lauren Willig, Julia Quinn, and Eloisa James have in common? They are all Ivy League educated authors. Peterfreund is a graduate of Yale University. Willig, Quinn and James are Harvard educated. They are all, to varying degrees, commercially successful writers. At the both ends of the reading industry [...]
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