Romance, Historical, Contemporary, Paranormal, Young Adult, Book reviews, industry news, and commentary from a reader's point of view

SBDA Podcast: 51. An Interview with Drs. Joanna Gregson and Jen...

From Sarah:

I sat down with Dr. Joanna Gregson and Dr. Jen Lois, two professors of sociology who are doing a years-long study of the sociology of the romance writing community. I attended their session at RWA and tweeted the pants off it (you can read the Storify collection of tweets if you’d like to learn more about their research and data). Later I begged for a few minutes so I could interview them further.

We talk about about their research, the things they’ve learned about the romance community and the patterns of behavior they identified as they gathered data. We also discuss whether romance is feminist, which led to discussion of valued work and devalued work, plus maternity leave policies in the US vs. other nations. It’s a fascinating discussion, and I hope you enjoy it.

Some of the terms we mention come form their presentation and I wanted to make sure I defined them so you knew what we meant:

Altercasting: You can read the Wiki definition, but for more details, I asked Prof. Jen Lois for some help with this definition. She wrote: “Altercasting refers to an interactional dynamic where you try to cast the other (“alter”) into a specific role or identity.  It can be intentional or ignorant, explicit or implicit, but it basically amounts to “offering” a role to someone else during an interaction.  We found that those outside the romance community tried to confer a shame-deficient identity on writers because of the sexual content of their work–in other words, outsiders altercast writers as sexually ‘shameless.'”

Prof. Gregson adds, “An example often used in Soc 101 textbooks is when parents say to children ‘I know you can be a big girl when we go to the doctor (or wherever)’; they don’t actually know that, they’re just hoping to convince the kid that they can be that person because that’s who they (the parent) want them to be.”

Contagion of stigma is another term I was unfamiliar with, though now that I know what it is I have seen it live and in person in so many forms. Prof. Joanna Gregson explains it as “the idea that we not only stigmatize deviants, we also stigmatize those who interact with or are otherwise associated with them. It’s like being guilty by association.”

Here are some of the books we discuss in this podcast:


Book Crazy for You - Jennifer Crusie Book Kate Brady - One Scream Away Book Kristan Higgins - The Best Man

Book Suzanne Brockmann   - The Unsung Hero Book Sarah MacLean  - A Rogue by Any Other Name

And here are their published books:

Book Home Is Where the School Is: The Logic of Homeschooling and the Emotional Labor of Mothering Book Heroic Efforts: The Emotional Culture of Search and Rescue Volunteers Book The Culture of Teenage Mothers


Our music is provided by Sassy Outwater, who is awesome. This track is called “Percolator” and it’s by The Hanuman Collective from their album Pedal Horse. You can find them at iTunes as well.

Book Beauty and the Billionaire


Our podcast is proudly sponsored by Penguin, and they’d like to tell you about this new book from Intermix:

If you’re aching for your romance escape fix, search no more!

Hunter Buchanan is a scarred loner and a billionaire real-estate developer who lives a reclusive life.  He’s fascinated by feisty ghost writer Gretchen, and lures her to his estate.  But will this Beast find true love with his Beauty or only heartbreak?

Download Jessica Clare’s BEAUTY AND THE BILLIONAIRE right now for the achingly sexy story of loner billionaire Hunter, and Gretchen, the feisty ghostwriter who’s captivated him.






If you like the podcast, you can subscribe to our feed, or find us at iTunes. You can also find us at PodcastPickle.

Want to suggest a topic or ask a question? Have an idea where the characters can keep their condoms? You can email us at [email protected] (WE LOVE EMAIL! Send us some!!) or you can call and leave us a message at our Google voice number: 201-371-DBSA. Please don’t forget to give us a name and where you’re calling from so we can work your message into an upcoming podcast.

Thanks for listening – hope you enjoy!




Jane Litte is the founder of Dear Author, a lawyer, and a lover of pencil skirts. She self publishes NA and contemporaries (and publishes with Berkley and Montlake) and spends her downtime reading romances and writing about them. Her TBR pile is much larger than the one shown in the picture and not as pretty. You can reach Jane by email at jane @ dearauthor dot com

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