Dec 25 2012
Now that NYTimes has acknowledged that there is a sub genre called New Adult, I guess it’s legitimate. St. Martin’s Press introduced the phrase back in 2009 and authors have been involved in writing and promoting those books since then, facts not mentioned in the NYTimes article. But ignoring the origins of the origin isn’t the Times’ first mistake or the most important one. The NYT focus is that this new sub genre just sexed up books about young people. I’m not sure if this sex first concept is pushed by publishers given that the Independent said that British publishers are looking for 50 Shades or an easy way for media book sections to define something that isn’t easily categorized.
The NYTimes article mentions books like Slammed by Colleen Hoover and Easy by Tammara Webber or even Cora McCormack’s Losing It as typifying the overly sexed young adult books. The problem with the NYT article is that it does two things. First, it conflates what one author, Abbi Glines, has done with the rise of New Adult genre. Let’s unpack.
Abbi Glines wrote a YA book called The Vincent Boys about two cousins in love with the same girl. The female protagonist has sex with one cousin while her boyfriend was away and then lies to her boyfriend when he returns. Ultimately, the truth is revealed. Glines’ The Vincent Boys was hugely popular and she sold the series to Simon Pulse reportedly for seven figures (along with another series).
Recently Glines offered an “uncut” version (which makes me cringe because given the title, I keep thinking circumcision) which features open door sex scenes and a new ending. The additional scenes comprised approximately 10,000 words for which you pay $9.99. One publisher, per NYTimes, suggests that it may begin to offer a clean version marketed to YA crowd and an explicit version for the adult readership.
From the original version of The Vincent Boys:
I bent back down over him and kissed him again before pulling back enough to whisper, “It doesn’t get any better than this Beau.”
His hands cupped my bottom and shifted me so I could feel the pressure of his obvious arousal against the warmth between my thighs.
“Please Beau,” I cried out not sure what I was begging for but knowing I needed more. His hands gripped my waist.
“Hold onto me baby. I’m going to take care of you.” The raspy need in his voice only made me more desperate.
The Uncensored version adds this (under a spoiler code)
What does Abbi Glines’ oversexed YA have to do with New Adult books? Not much. Her story involves teenagers who live at home and go to high school. The tropes in The Vincent Boys are no different than those you’d find in contemporary YA romance books. The Vincent Boys, however, represents an issueless YA contemporary romance. By issueless, I mean that many YA books deal with a social issue and Glines’ books do not present any difficult moral quandary. This is not a book that takes a serious look at cheating and the repercussions or an examination of fidelity and morality. It’s unserious and largely represents a fun escape.
New Adult, however, is not just sexed up YA, but an exploration of a time period in a character’s life. The post high school / pre responsible time period. Easy; Slammed; Point of Retreat; Sea of Tranquility are books with suggestive hints of intimacy but involve largely fade to black love scenes.
If publishers are just looking for sexed up YAs, the New Adult lines of those houses will ultimately fail much like the erotic romance lines of those houses failed in the past. In the mid 2000s, after the success of Ellora’s Cave and Samhain, publishers all trotted out their erotic romance line: Aphrodisia, Avon Red, Berkley Heat, NAL Heat. SMP dabbled with a few titles as well. Today, what is left? Berkley Heat and, on a very limited scale, Aphrodisia.
The success of the Berkley Heat line is because Berkley focused on selling romantic relationships while the other lines were filled with swingers, fantasy sex islands, emotionless threesomes and scary bondage books. Erotic romance became more about how many people you could fit in a bedroom or how many ways a woman could be whipped and tied up. Readers turned away.
Agents began saying that erotic romance didn’t sell. The appetite for erotic romance hadn’t died, though, but instead had been diverted. One of the biggest mistakes publishers made post 50 Shades is thinking that the book was about BDSM. Harlequin was one of the biggest offenders of this pushing one of their new authors hard as a 50 Shades substitute.
50 Shades was naughtier that many books the mainstream may have read, but it wasn’t the sex that people enjoyed. How could it be? There is actually very little of it in the trilogy. Let’s not forget that Anna actually cures Christian of his BDSM and the most extreme thing that goes on between the two is some spanking and pain. Readers weren’t responding to BDSM in the form of Anne Rice’s series, they were responding to an intense emotional connection shared by Anna and Christian.
In New Adult books, readers aren’t responding to teens having sex, although for adults reading these book a more explicit love scene is just something that they may be used to. New Adult is a time period and a feel — a newly emancipated person on the cusp of discovering themselves, where they fit into life, what allowances they will make, and how they relate to others. Their whole world is their oyster. The future is a bit more nebulous. The space for experimentation exists and the cast of characters varies widely, not just limited to the over the top billionaire but has room for the pierced, tattooed, low income, and all those in between.
The publishers who seek out just sex in these books are going to find a disappointed readership. It’s always going to be important to create a strong emotional connection between characters. Unrequited love, forbidden love, are strong drivers of emotional connection, some even manipulatively so.
The idea that sex is the only thing that sells or sells better than any thing else is proven inaccurate by a thousand datapoints. Take, for example, Robyn Carr’s Virgin River series or even Nicholas Sparks. If sex and erotic romance were the be all, end all of books, then why are all these former mainstream erotic publishing lines limping along or dead?
This is not to say that teens having sex in books is something to be avoided. Teens have sex. Teens don’t have sex. I read Harlequins when I was in my teens and was 14 when I read Whitney My Love. I’m not certain, any more, what the danger is to teens if there is sex in books. Is it that we worry that the girls will become more promiscuous and value themselves less? Are we inciting an unreasonable image of love and sex by presenting good sex within the confines of a romantic relationship? I’m more aghast at the presentation of irresponsible choice being rewarded than I am about the explicitness of sex.
What I would not like to see is the requirement of explicitness in all books. In other words, if Abbi Glines wants to write explicit sex scenes in her books, great; but publishers shouldn’t force other writers like to do so if that isn’t what they want to include in their stories. In other words, I want New Adult books to focus on the characters and their emotional connections, not the physical ones. And judging by the success of these non explicit romances, other readers aren’t just buying books for the sex either.