Harper Has New Indie Marketing Fund – As of July 1st, retailers may receive money based on their sales of Harper Collins books for the previous year, with which they can “promote creative merchandising” of Harper Collins books. It’s an interesting way to incentivize booksellers to promote Harper Collins authors and titles, and it will be interesting to see how this ideally win-win strategy works.
“We highly value the growing channel of Independent booksellers and recognize them as trusted partners in helping us connect our authors with their readers,” said Josh Marwell, president of sales for HC. “We know that Indies play a huge but sometimes under-valued role in local communities, and we want to support their extraordinary efforts in building buzz around books.” The fund is not limited to indie stores, but HC said it believes this program presents a great opportunity to support the types of marketing and promotion that work best for the Indies. –Publishers Weekly
Tor on Campus, Part I: It’s Been Done Before and Should Happen Again – A very interesting article on the use of Tor on college and university campuses, especially given the natural relationship between free speech and academic freedom. EFF recommends that more campuses run a Tor node, pointing to the fact that higher education campuses have historically embraced Tor, and that by standing up in support of anonymous browsing, the education community is doing its part to protest NSA surveillance and other suppressive forms of control over communication and the free exchange of ideas.
The truth is that anonymous browsing is essential for the exercise of the basic human right to free expression in countries where the Internet is filtered or blocked by oppressive regimes. Victims of domestic abuse or medical patients often need to explore the Internet and communicate without fear that their identity will be tied to their activity online, and all kinds of professionals, from inventors with trade secrets to lawyers that need to secure the confidentiality of their clients, use Tor to accomplish their work.
Setting up a Tor node on campus can be a vital and exciting learning opportunity. It helps those who are new to Tor shift away from the demonization of a freedom-enhancing technology, and move towards an understanding rooted in reality. –Electronic Frontier Foundation
Simplifying the Bull: How Picasso Helps to Teach Apple’s Style – An insider’s look at Apple education, including courses taught by Pixar’s Randy Nelson on “Communicating at Apple” and “What Makes Apple, Apple.” The intense secrecy that has surrounded Apple has eroded some since Steve Job’s death, and some of the glimpses inside have been pretty telling. The extent to which they reveal the chances of Apple having a new technological or design breakthrough is uncertain, but with all of this going on, it hardly seems impossible.
In a version of the class taught last year, Mr. Nelson showed a slide of “The Bull,” a series of 11 lithographs of a bull that Picasso created over about a month, starting in late 1945. In the early stages, the bull has a snout, shoulder shanks and hooves, but over the iterations, those details vanish. The last image is a curvy stick figure that is still unmistakably a bull.
“You go through more iterations until you can simply deliver your message in a very concise way, and that is true to the Apple brand and everything we do,” recalled one person who took the course. –New York Times
Penguin Goes All Toddlers & Tiaras For Their 50th Anniversary Cover of Charlie and the Chocolate Factory – I’ll admit that I’m far less disturbed by the new 50th anniversary Penguin Classic cover for this Roald Dahl classic, and my first thought was that they might be going for a “Valley of the Dolls” pun. Of course, the book has always struck me as somewhat surreal, and very 60s in its tone and imagery (which I think the Gene Wilder film captured well, even though it’s not a straight adaptation of the book). So, dare I say it, the new cover looks sort of retro appropriate to me. –The Mary Sue
isn't sure if she's an average Romance reader, or even an average reader, but a reader she is, enjoying everything from literary fiction to philosophy to history to poetry. Historical Romance was her first love within the genre, but she's fickle and easily seduced by the promise of a good read. She approaches every book with the same hope: that she will be filled from the inside out with something awesome that she didnÊ¼t know, didnÊ¼t think about, or didnÊ¼t feel until that moment. And she's always looking for the next mind-blowing read, so feel free to share any suggestions!