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Stephen King to Judge Book Trailer Contest for Dorchester

While the jury is still out on the efficacy of book trailers, publishers, authors, agents and the like still crank them out like they are the best promo thing since well, blogs, I guess. The latest entry into the grab the attention of the reader and shake them down for money is the Dorchester Shomi Book Trailer Contest to be judged by the famous Stephen King.

Better than Stephen King judging the contest, in my opinion, is that the winning book trailers will be played “at a movie premiere in New York City as well as a theater in the winner’s home market.”

Read on for more


Filmmakers Challenged to Synthesize Two Storytelling Media

New York, NY * July 21, 2008 * Dorchester Publishing and Circle of Seven Productions have teamed up to present a contest offering a once-in-a-lifetime opportunity for amateur and professional filmmakers who also love books. Participants will create book trailers based on their favorite novel in the SHOMI series of modern-day fantasy fiction. The best trailer * as selected by internationally bestselling author Stephen King * will be shown at a movie premiere in New York City as well as a theater in the winner’s home market.

The contest will provide a creative outlet for the filmmakers’ visions while ultimately allowing the winner to showcase his or her talents before a potential audience of tens of millions of people through Circle of Seven’s distribution relationships. “We’re thrilled to offer filmmakers a means to broadcast their gifts,” said Brooke Borneman, Director of Sales and Marketing for Dorchester, “and hope that the contest gives the winner a platform that will propel his or her film career to new heights.”

Book trailers–which are similar in style, content, and technique to movie trailers–are a powerful and increasingly popular method for communicating why a particular novel or series of novels is a ‘must read.’ A memorable short film can visually highlight a book’s most compelling elements and draw viewers into the story and the author’s universe, making a prospective reader want to know more.

A groundbreaking line of speculative fiction that combines the best elements of the fantasy, thriller, science fiction, cyberpunk, and romance genres, the SHOMI imprint has been hailed by reviewers for its genre-blending, high-velocity action-adventure stories and emotional impact.

“SHOMI books have received comparisons to films ranging from Underworld and Resident Evil to Blade Runner and The Matrix,” explained Borneman. “The cinematic quality of the books and the sheer physicality of the storytelling are what make the SHOMI universe a natural for filmmakers to explore.”

For more information on SHOMI and complete rules for the contest, including submission guidelines and deadlines, please visit


Stephen King is the internationally bestselling author of over 40 books and the recipient of The National Book Foundation Medal for Distinguished Contribution to American Letters, 2003. He lives in Maine and Florida with his wife, novelist Tabitha King. For more information, please visit

Dorchester Publishing has been publishing mass-market books since 1971, making it the oldest independent mass-market publisher in America. In addition to building the careers of New York Times bestselling authors such as Christine Feehan, C. L. Wilson, and Marjorie M. Liu, Dorchester distributes the award-winning Hard Case Crime line of pulp mysteries and the Cosmos line of SF/Fantasy novels. Dorchester novels are available wherever books are sold and online at

Circle of Seven Productions created the Book Trailer market in 2002 and is the leader of book trailer production in the United States. Circle of Seven Productions encompasses a network of experienced, professional production partners who have won awards, created commercials for high profile companies and created music videos for well known celebrities. For details regarding their video distribution platform, please visit

Jane Litte is the founder of Dear Author, a lawyer, and a lover of pencil skirts. She self publishes NA and contemporaries (and publishes with Berkley and Montlake) and spends her downtime reading romances and writing about them. Her TBR pile is much larger than the one shown in the picture and not as pretty. You can reach Jane by email at jane @ dearauthor dot com

One Comment

  1. Sheila
    Jul 25, 2008 @ 03:01:43

    Isn’t all promo a shakedown for money? ;-)

    I am so happy to see someone mention that the winner gets something cool from the contest. So much attention goes to Stephen King (which I totally understand) that some of the other elements of the contest gets lost.

    One thing not mentioned, but I think is just as cool as the movie theaters, is that the winning trailer will also be played on transit buses in Los Angeles, Atlanta, Orlando, Milwaukee and Chicago for a week. That will give that video over 10 million impressions. Not as glamorous as the movie theater placement, but more people will see the video on the bus system than in the theater.

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