Sony Readers to Be Sold at Target

I saw over at Teleread.org that the Sony Reader will be available in over 1600 Target stores starting today.  This might be quite a boon because it is a niche product going into the mainstream market.  I recall that there were quite a few positive reports about Target selling the iPod and iPod accessories.  I have no idea what this might mean for the big October 2 reveal for the Sony Reader, but is ratcheting up my interest.

Via Teleread.org.

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