Nov 2 2006
Selling Books to Match Your Handbag
Publishers are putting their books for sale in clothing and other retail stores. Where would you expect to see a romance book? Bed Bath and Beyond? Source: NYT
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Romance, Historical, Contemporary, Paranormal, Young Adult, Book reviews, industry news, and commentary from a reader's point of view
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Nov 03, 2006 @ 12:21:38
When I read the subject line I thought there were going to be handbags with book covers on them…like the Lucy, Betty Boop, etc. prints. I saw the article and wonder where books will pop up next. I’ve noticed a couple of small independent clothing stores do this sort of thing…money talks so it must work.
Nov 03, 2006 @ 21:17:29
It must work else publishers wouldn’t be doing it, right? for some books, I think it makes sense. I wouldn’t mind going to Pottery Barn and seeing a Home and Garden decorating book.