The advertising firm of Spiers New York conducted a survey which revealed that 18% of readers have visited a publisher’s website and 23% have visited an author’s website. So, I guess if you don’t have an online presence, you may be missing out on giving nearly a quarter of your potential readership information on your books. I’ve been an active proponent of author websites. It doesn’t make sense to me in this day and age, not to have a website despite some demurrers of publishers to the contrary. Via Publisher’s Weekly.