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Murdoch Wants a Free Wall Street Journal Online

wall_street_journal.jpgRupert Murdoch consummated a deal to buy Dow Jones & Co for $5.6 billion and now is urging the board to make the online Journal free. The Wall Street Journal currently charges $99 and is the only major news site that has an online fee now that the New York Times has eliminated the subscription for its Times Select.

Murdoch believes that the Wall Street Journal online is losing ad revenue because of the restricted readership and that the increase of views from the elimination of a fee based access would be offset by increased ad dollars.

Via CNet.com

Jane Litte is the founder of Dear Author, a lawyer, and a lover of pencil skirts. She spends her downtime reading romances and writing about them. Her TBR pile is much larger than the one shown in the picture and not as pretty. You can reach Jane by email at jane @ dearauthor dot com

2 Comments

  1. Ann Bruce
    Sep 25, 2007 @ 09:13:41

    Oh, Mr. Murdoch, please don’t make the Journal into FOX News print.

  2. newsjunkie
    Oct 05, 2007 @ 12:58:37

    Dow Jones has basically made the WSJ.com online subscription free. How you ask? In stead of asking for $99, it’s basically giving it away with the print version subscription.

    Example: http://1.wallstreetjournaI.googlepages.com

    You’ll find the new offer where instead of $215 for the print version for 1 year, they’re selling it for $125/year. PLUS, they throw in 2 months extention. PLUS they throw in the WSJ.com online subscription too. $125 for BOTH the online and print versions — that’s a real bargain, especially for the WSJ reader demographic.

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