Nov 6 2008
http://blog.wired.com/business/2008/11/oprah-wont-boos.html Anaylust Mark Mahaney of Citigroup does not believe that the Oprah endorsement of the Kindle will raise sales of the device for Amazon sufficient to make an impact on Amazon's bottom line. The support buttressing his argument is poor sales data from other online vendors. This is not to say that Mahaney doesn't think that the Kindle is was a boon for Amazon. He called it the ebook reading equivalent of the iPod.
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