Itune Sales Are Falling and DRM May Be to Blame
Interesting article at The Register about falling ITunes sales. One analyst suggested that the problem is the DRM which prevents the song purchased at ITunes from being played on another device. A complaint I made about Sony’s Reader and its proprietary ebook scheme.
Sales show that more people are buying CDs than digital downloads. The overall music industry is in decline by nearly 20% and those declining CD sales are not matched by digital purchases. Norah Jones and EMI are releasing digital downloads that are free of DRM and therefore not attached to any particular device.
The issue of piracy exists, of course, and perhaps industry response will be to tighten the DRM but I think that would be the wrong tactic.