I admit to drinking alot of bottled water, particularly when I read (this is my attempt to make this post relevant to books). I hate the taste of my local tap water and if I didn’t have bottled water, I am sure I would be in a constant state of dehydration. However, I don’t buy bottled water believing that it is taken from a pure mountain spring. I assume, unless it states otherwise, that it is filtered and purified.
However, the labeling of bottled water leaves something to be desired. Consumer action group, Corporate Accountability International, has been working to get bottled water manufacturers to be more truthful in its labeling and marketing. Pepsico’s Aquafina, the largest bottled water brand in the US, is purified water from municipal sources rather than a natural mountain spring water. The Aquafina logo is a mountain which makes a statement that could be misleading. On future labels, the words “public water source” will be included.
Corporate Accountability International is urging Coca Cola (Dasani) and Nestle Waters North America (Pure Life) to follow lead since their sources are local tap water as well.