BookExpo Canada Cancelled by Reed Business
BookExpo Canada (aka BEC) has suffered a series of blows with major publishers deciding not to attend this year’s trade show in Canada. Today Reed has decided to cancel the event altogether. The BEC guy sounds morose and sad:
Greg Topalian, senior v-p for Reed Exhibitions, said, however, that it has become clear that there is not enough interest in the Canadian publishing industry to make either event a successful standalone operation. Reed was willing to run a smaller traditional business-to-business fair and complement that with a consumer show, but, "at the end of the day, there wasn’t enough signups for either," Topalian said. "We’ve worked for a number of years to find ways to change the show or to have it evolve, but when you get to the point where your customers say you aren’t valuable any more it’s time to move on," Topalian said. He said that while he would never rule out trying to do some book-related events in Canada in future years, "as of today, there will be no events in 2009."