Barnes & Noble has decided to stock copies of “If I Did It” in stores as well as selling the book online. Initially, it had claimed that lack of customer demand was keeping it from the retail shelves. Since the announcement a few weeks ago of the publication of the book, Beaufort Books has received 116,000+ pre orders.
Via JMC and the Washington Post.
























I wondered how long it would be before they succumbed to the pull of the almighty dollar.
Frankly, I think the family succumbed to the almighty dollar. B&N is a business and owes it to their shareholders to increase their share value.
Any thoughts from the Janes on the possibility of a Borders/B&N merger?