I was in the Cingular store this weekend asking why I should buy there instead of the Apple store and the sales person said because they knew how to activate it and the Apple folks would not. Anyone who has spent 45 minutes in a cell phone store with an inpatient child will appreciate Apple’s dedication to simplicity.
“Users will be able to activate their new iPhone in the comfort and privacy of their own home or office, without having to wait in a store while their phone is activated,” said Steve Jobs, Apple’s CEO. “There are tens of millions of people in the US who already know how to sync their iPods with iTunes, and syncing their new iPhone with iTunes works the same way.”
Apple announced that there will be 3 special iPhone plans. All three will include unlimited email and web use, Visual Voicemail, 200 SMS text messages, roll over minutes, unlimited mobile-to-mobile and an activation fee of $36 with a two-year service agreement with AT&T. Link to iPhone rate plans.
- $59.99 for 450 minutes
- $79.99 for 900 minutes
- $99.99 for 1,350 minutes
This is great pricing, in my opinion, since I pay $49.99 from Verizon for an unlimited data plan in addition to the voice plan that I have so by switching to the iPhone and its more competitive pricing, I can save $49.99 per month. Heck, my data plan savings will pay for the iPhone in one year. At the very least, iPhone pricing should move other phone companies to provide more competitive pricing.