May 16 2007
I asked two Triskelion authors, one a former author, and one a current author, about the changes at Triskelion. Theresa Meyers, President of Blue Moon Communications, and author of The Spellbound Bride, related this tale:
My book was contracted to come out in print with Triskelion and would have been in bookstores in less than two weeks. There were multiple signings scheduled with Borders and Barnes & Noble, ads placed, I had gotten media coverage, high reviews from multiple sources and had spent a considerable amount in printing ARCs and excerpt booklets for massive mailings out to booksellers and bookclubs nationally. It was the bookstore who was to have my first signing that called me to tell me they couldn’t order my books for the signing and that I might want to contact my publisher. I did and that is when we all found out via email that the company had decided to restructure.
While I understand that Triskelion, like any business, needs to protect its bottom line and that a healthy Triskelion will ultimately be better for ebook authors all around, I am disappointed that in my case the book didn’t make it to the shelves so close to its release date.
There will be print, they are just cutting back on print titles for now. The market is bad all around for print, whether it’s big publishers or small – just check the market figures – but smaller ones can’t absorb the losses as well, so Triskelion is cutting back on print until the market picks up. It started as an ebook only company, and I joined it as such. I’ve always seen my writing as taking two threads – ebook, which is expanding like you wouldn’t believe, and print, which is declining, but is still in the hearts of most writers. I’ve also always believed that the markets are so separate, they should be treated as such.
On the plus side, I can say from my own sales that the new website has made a real difference to Triskelion’s electronic sales. Royalties are perking up nicely, and they were pretty good to start with, but the last website just didn’t work. The new one has received a positive response, both in sales and hits. So it makes sense to go with where the profits are, not to try to compete with the big names in print publishing, who have the distributors more or less sewn up.
What I hope for is that Triskelion cleans up its act and turns its business into a profitable one that benefits both authors and readers of the romance community. I know that my blogging partner, Jayne, and I have been disappointed in the copy editing while pleasantly surprised at the diversity of the offerings. I don’t know whether there is a corollary to Harlequin although many authors were unhappy with the Luna line’s restructuring. I think that anyone can empathize with Meyers’ financial loss and career disappointments. I would have liked to have seen Triskelion meet those commitments but I think we all echo Meyer’s sentiment that Triskelion continues to provide quality ebooks to the romance reader.