Samhain and Kensington Announce New Partnership
Samhain and Kensington has announced (will announce) a deal today at BEA which will mark increased exposure for Samhain and Kensington’s move into the steamier side of romance. Kensington and Samhain are jointly creating a Samhain imprint, like Brava or Zebra or Aphrodisia is an imprint.
Kensington will be publishing a Samhain imprint of one to two books a month. The books will be both trade paperbacks and mass markets. Samhain will be responsible for the acquiring and editing of the books and Kensington will print, market and distribute the books.
The Samhain books will have traditional print runs and will be marketed to buyers just like the other imprints of Kensington. This will be the first time that an epublisher will make its way into venues like Wal-Mart, Target and grocery stores. Christina M. Brashear, Owner and CEO of Samhain, is unquestionably excited about this partnership and believes it will help to bring new readers to Samhain as well as new readers to Kensington. She will be working closely with Senior Editor, Kate Duffy, to work out print release dates.
I think it provides some validation about the quality of epublishing. Congratulations to Samhain. I expect a flood of proposals to be swamping their digital doorstep.