Romance, Historical, Contemporary, Paranormal, Young Adult, Book reviews, industry news, and commentary from a reader's point of view

EBook Reader Survey Results and Winner

First and most importantly, the random winner to the survey was survey no. 1768 who owns a Kindle who made this comment about ebooks and publishers:

I’ve been reading ebooks for a long time and the main things I like are convenience of taking many away from home to read easily and the space saving vs. print books in the home, and are now becoming a want for more and more readers.   Yet, I still think overall (production and promotion both) it can’t cost as much to produce as a print, and do not want to pay the same, and certainly not more, as a print version, especially considering I can’t share with family and close friends like a print, which helps us all get to read more than we can afford by pooling our resources.   I’ve found through the years sharing with a few family members and close friends overall we tend to buy more, especially being able to introduce new authors to each other which encourages the individual to buy again as an individual when they like that new author.   Thus, being able to share an ebook with a group of family/close friends is a great incentive, which would include having it in a format that could be read on more than one specific device.

I hate the trend of delaying the ebook release date, no way is that going to influence me on buying a hardcover, or even paperback, if I want the ebook – the only influence on ebook v. print for me would be the price.   Multiple formats are important as our readers can change as we replace (due to age of device, new purchase, gift, etc.), we don’t want to be left with an ebook that can no longer be read by use due to one device restriction.

I’ve seen many suggestions around as to added bonus content for ebooks to encourage sales, but in reality, I and most readers I know just want to read the story – enough “extra features” can probably be found online if one wants that.    Most of us can’t afford the extra features and glitz, just want to read the story by our favorite authors, and as many as we can try to fit into our budgets.   It always comes down to what the consumer can afford or thinks is a value, as in all products.   I will say, for a book I really can’t wait to read, if the price is right, I’m liable to go for instant gratification and download the ebook to read right away on release.

Here is the raw survey data to be downloaded.

My feeling was that we were fairly well received.   There were definitely people that didn’t look interested but overall, the feedback that we received was positive. I wish that we had included actual video of readers like they did in the LibreDigital session because I found those fascinating.   If we get the chance to do this again, I’ll be asking the Dear Author community to videotape themselves!

I’m not sure what you would like to know about the session. You can see the slides here (this link will open a new window and download the ppt presentation) and obviously download the data in the link above. If you have specific questions, I’ll do my best to answer them.

Jane Litte is the founder of Dear Author, a lawyer, and a lover of pencil skirts. She self publishes NA and contemporaries (and publishes with Berkley and Montlake) and spends her downtime reading romances and writing about them. Her TBR pile is much larger than the one shown in the picture and not as pretty. You can reach Jane by email at jane @ dearauthor dot com


  1. Quick Note: Dear Author’s ebook survey results – sort of | TeleRead: Bring the E-Books Home
    Feb 28, 2010 @ 14:29:05

    […] the Dear Author survey I suggested you take? Well the results are in, but are not very […]

  2. JenD
    Feb 28, 2010 @ 20:02:39

    Is there any way we could have a pdf? I don’t have Excel on my laptop.

  3. Jane
    Feb 28, 2010 @ 20:37:45

    @JenD I do need to put together a more easily consumable results sheet. It will probably have to wait until after March because we have the DABWAHA coming up.

  4. Scott Hendrickson
    Feb 28, 2010 @ 21:43:25

    Results for all of the survey questions except the write-ins are available in text format here.

    Responses to each question are reported as both the count of responses and the fraction of respondents. Numbers including and excluding Null responses are shown.

    The first report in the file is for the data from all responders. The next 10 reports in the file repeat the results for each type of eReader device (Kindle, Nook, etc).

    This is fairly quick and dirty, but hopefully it will provide some access to the results for those who are curious.


  5. Jane
    Feb 28, 2010 @ 21:44:31

    @Scott Hendrickson: Wow, Scott, thank you so much.

  6. Scott Hendrickson
    Mar 02, 2010 @ 22:44:28

    I had a little more time to work on this so created a cross-tab to compare results for reader types and genres. Open this one with Excel.

  7. Dear Author Survey Results | Skippy Records
    Mar 18, 2010 @ 15:06:39

    […]  I found the the survey because TeleRead encouraged their readers to take the survey as well.  Dear Author is community minded and released the raw results (kudos!) as well as a brief set of slides from a presentation they […]

  8. eBook piracy about access, price, portability | Skippy Records
    Mar 19, 2010 @ 13:31:44

    […] into the Dear Author Reader Survey results I posted yesterday a little more, I wanted to compare responses to a few questions by […]

  9. Free eBook promotions drive sales | Skippy Records
    Mar 22, 2010 @ 11:41:44

    […] Dear Author Reader Survey results I posted earlier contain a couple of questions about free eBook promotions.  The survey asks if readers have downloaded a free promotional eBook and whether the promotion prompted them to make purchase.  The results for this audience are clear: they respond to the promotions and they make purchases based on downloads. EBook promotions and resulting purchases. EBook promotions and resulting purchases data. […]

  10. Ebook readers want portability | Skippy Records
    Mar 24, 2010 @ 15:12:17

    […] Dear Author Reader Survey results I posted earlier indicates ebook readers want ebooks and devices characteristics that allow them to read conveniently on more than one device.  Many solutions provide this functionality with some limits  (both Barnes and Noble and Amazon offer dedicated devices [nook and Kindle], desk top applications and iPhone eReader options; Amazon uses proprietary book and DRM formats).  And readers are using them. […]

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