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REVIEW: Nook Color, If you like color this is the device...

I think Angela James tweeted something to the effect that if the nookColor was your entrance into ereading, you wouldn’t be disappointed. The other reviewers of the nookColor are also right. If you view this as a ebook reader plus, you’ll be satisfied. If you were hoping to get a cheap Android tablet and don’t have very good technical skills, you’ll be frustrated and annoyed.

Speaking of frustrated and annoyed, I could not get the screencap option to work very well so on many of the screen caps, you’ll see a volume box (this is because to make a screencap, you press volume down and the nook button).

The nookColor has a bright, crisp LCD screen. This makes for great reading indoors, regardless of the ambient light, and on a lightly cloudy day, I could read easily outside. Because it is LCD and not eink, there is no noticeable refresh lag. The movie I put on the nookColor looked beautiful with only slight visual artifacts around the objects. Nothing that would bother my kid or me.

The capacitative touchscreen is pretty responsive although there is some slowness when turning the page. I think it was noticeable to me only because the iThings I have respond immediately and to light touch.

Nook Wrapped

The exterior of the nookColor is mixed. The top and sides are metal and the back is a grippy rubber. The top is a metal overlay which I find to be odd and slightly sharp.

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I’m not sure why it couldn’t have been a seamless construction on the top. The open triangle on the bottom left corner is for looks but it also allows access to the microSD slot. There are three buttons on the case:

  • the power button on the upper left.
  • the volume buttons on the upper right hand side.
  • the n button which serves as the home button.

On the bottom is the USB port and the top is the headphones jack.   The package include nookColor, a proprietary USB charger, a USB cord and a booklet.   I had a hard time getting the accessory package out.   Weirdly, the box of the nookColor can serve as a stand for the nook.   For in home display purposes?   A special note about the USB charger.   The USB cord that is included with the nookColor is “slightly longer supporting a second set of pins dedicated for charging at a higher rate for a higher capacity battery (when compared to Nook and other mobile devices).”   This means not any microUSB cord will work with the nookColor. The BN rep goes on to say that the USB nookColor cord should only be used with the included wall adapter.   If the USB is plugged in to your computer and is not being used, the nookColor will charge slowly.   You can use the nookColor if it is plugged into the wall adapter.


The home screen of the nookColor is actually actually divided into four areas:

home page nookcolor

A.   The top bar tells you what book you are currently reading.   Clicking on “More” gives you a list of the last three books, periodicals, and personal files you have accessed. Note: This can be cleared by going to “Settings -> Home -> Clear Keep Reading list”.

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B.   Is the “home screen”.   There are three home screens.   The grey/white dots at the top tell you which home page you are on.   You can add books and magazines and newspapers that you purchased through simply by dragging them from the Daily Shelf (the “C” area) to the home page.   Double tapping puts all the books in a grid.   You can even stack the thumbnails on top of each other.   (see pic)

C. Daily Shelf area is where your recently received books, magazines, and newspapers appear.   It scrolls from left to right with the most recent item on the left.   Just swipe to scroll.

D.   Status Bar.   This bar is visible at all times and shows what time it is, whether you are connected to wifi, whether you are charging or what your battery status is.   On the left side is a small open book icon. Tap that and you are back to the last book read.   The middle button is the “Quick Nav Arrow”.     Note: Swiping from right to left on the status bar in web browser takes you back a page.   This is helpful because for some reason, the back arrow disappears in the web browser.   Note: Tapping on the battery/time icon brings up the “Quick Settings” menu where you can turn off wifi, mute sounds, and adjust the brightness.

Quick Nav Bar


This bar appears on every screen by depressing the Quick Nav Arrow.   From here you can access your “Library/Shop/Search/Extras/Web/Settings”.   The Library is where you can find your sideloaded or downloaded content.   I was able to download PDF, Word docs, and ePubs using the nookColor web browser and read them after downloading.   The sideloaded or downloaded content canNOT be added to the Home Screen, but they can be organized into shelves.


The nookColor (and with the updated nook Classic software), readers can organize their books into “shelves”. It is easy to create a shelf.     By holding down your finger on the title that you want to “shelve”, a new menu pops up which gives you the choice of “Read/View Details/Add to Shelf.”


Note: Holding your finger on a title in the Daily Shelf does not bring up this menu.   Instead, to add purchased content, go to the “Books” tab and press and hold the cover of the purchased content.   You will then see the “Add to Shelf” feature along with “Add to Home” option.


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Customization.   You can choose to use the publisher default settings or customize your own look.   You can choose three different line heights (or spacing between lines) as well as three different margin sizes (white space between the sentences and the edge of the reader).   There are six fonts and six font sizes and six font color schemes.   The font color schemes include “Normal, Night (which is a dark grey and white scheme), Gray, Butter, Mocha, and Sepia.”

Bookmarks and Notes. You can easily bookmark a page by tapping on the upper right hand corner of the book.   Notes and highlights are created by holding and pressing until the annotation shelf appears.


You can highlight text as well as make a note.   These are accessed later by clicking on “Content” in the book menu bar.   From the annotation menu, you can also share text and notes via Facebook, a form of email (which I couldn’t get to work), and Twitter.   You canNOT export the notes file. You can also look up words using the internal dictionary or by launching the web browser to access wikipedia or google.

Turning pages. I found turning pages to be a little frustrating.   Generally, a light tap on the right side will advance and a light tap on the left side will go back a page.   But if the nookColor is resting upright (like against my knees), I found I had to tap a little harder.   Additionally, you can swipe to the right or left to get the pages to turn forward or backward, but the swipe has to occur on the right side to advance forward.   Having the tap zones on the right and left rather than top or bottom made the nookColor one handed only if you used your right hand.   I hope that a future software upgrade gives readers the option of tap zones for page turning.

You can see your progress by tapping in the center or by looking in the upper right hand corner which says what page you are on of how many.   I.e., page 30 of 329.   Additionally, when accessing content, it would show you what page each chapter starts on. I loved this feature.   (see pic)


If you are buying the nookColor for magazine usage, beware.   Some of the magazines are unreadable on the nookColor.   For instance, House Beautiful did not fill up the entire nookColor screen, leaving a weird blank space at the bottom.   (see pic)

Further, while some pages offered Article Mode which was a subpar text overlay of the text content, not all pages had that feature.   The text was simply too small to read on many of the pages and when I went to pinch and zoom, the nookColor thought I wanted to look at the page previous or next.   It was very frustrating but the color magazine was intriguing and so I thought I would go and download the magazine on my iPad using the nook App.   This was a no go because magazines that I downloaded on the nookColor are apparently not compatible with the iPad nook App.

Shape Magazine was better suited for the nookColor.   The entire page filled the nookColor screen and most of the text was easily readable without any pinching and zooming.   You’ll definitely want to sample each magazine before you buy a subscription.

NOOKkids books

NookColor comes preloaded with two kids books.   They both offered a “read to me” feature which allows the book to be read to your kid and it’s not a text to speech voice, but some form of real audio book.   One of the books also offered a nice feature of a pop up with bigger font to make it easier for kids to read.   A drawback to this is that the book (I think it must be flash based) reloaded from the beginning and there was no bookmark feature.

Additionally, it was not possible to tell when you were shopping in Children Nookbooks section which ones had this audio feature.   Look at the description for the Rudyard Kipling “The Elephant’s Child: How the Elephant Got His Trunk!” (see pic)

This one of the books that comes preloaded and has audio and the pop up text overlay. Hopefully, BN will do a better job of designating which books are multimedia.   Note to publishers, please do a better job of providing samples.   Several samples are pages and pages of front matter and then maybe one page of the actual book content itself which makes the sample worthless.


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The BN store is really easy to use.   You have a search bar at the bottom.   You can browse by sections.   You can view the selections by Grid, medium list, and tiny list.   You can search by price and release date.   It would be nice to be able to set a bookmark for your favorite part of the BN store (i.e. Romance for me).   The BN store on the NookColor is the best ereader store yet, better than Amazon, and in part it is because it is not eink and thus everything refreshes faster, scrolls faster, responds faster.   I enjoyed looking at the color covers and scrolling through the virtual shelves was easy and a lot of fun.   It’s also better than the iBookstore because of a) greater selection, b) more sorting abilities (top maches/bestselling/title/price/release date), and c) ability to drill down from romance into subsections or look at the whole section of romance.

There isn’t a ton here that I would change except I would like to be able to access my account through the store instead of the web browser and I would like to be able to manage my magazine and newspaper subscriptions here as well.   Instead, I am forced to go to the browser.   I would also like to see tagging or other ways to drill down my browsing selections.   I think it would be nice for nookColor readers to be able to access the message boards.

For ease of use, accessibility, and sheer looks, the shopping site on the nookColor is the best I’ve seen on a mobile device.


Web Browser.   The web browser is a bit sluggish and the pinch and zoom does not work.   Instead you double tap and the screen zooms in a bit.   Double tap again and the screen zooms out. Some of the pages loaded as if I was using a mobile device and I preferred this as it loaded faster and looked better on the smaller screen.      Instead, websites think I am using a full scale browser.   Here’s what the Ibis Reader looks like on the nookColor here and here.

Probably the best thing about the web browser is that I was able to access my dropbox and my gmail account and download books straight from those two sources.   Kindle allows you to email yourself documents and essentially this is the same thing.

There are only a few apps installed on the nookColor and no current access to any app market.   Pandora, the internet radio station, can play in the background while you are browsing and reading.   The LendMe page allows you to add friends who can lend you books and you can see which books they are willing to lend.   You can also decide which books you will allow others to borrow.   (How you add a friend, I’m not sure).

The nookColor plays video and I could access sites like and play videos from youtube.   One problem is that the videos were really pixelated and I couldn’t switch from mobile YouTube to Desktop YouTube because in Desktop YouTube, I was told that I needed to upgrade by Adobe Flash Player to watch the video.   However I did load a movie I had ripped for my iPhone and it was very nice with only a little ghosting around the edges. It’s actually much clearer than this.

Of course I am not sure how many regular folks are going to rip their dvds to put on the nookColor and BN doesn’t offer a) access to streaming video like or netflix or b) downloadable movie/video content.

Some irritants:

  • The tap zones for page turning aren’t customizable and this means if you want to read one handed, you’ll have to hold the device in your right hand.   Unless, of course, your thumb is long enough to reach across the screen to tap the right hand side to turn the page. I found this to be very frustrating.
  • If you have PDBs, prepare to be disappointed. You can’t read encrypted or unecrypted PDBs on the nookColor.
  • The nookColor does not get free wifi access at ATT wifi hotspots like the nook Classic does.
  • You cannot delete either samples or user added content (whether it is added via a USB transfer or downloaded from the web) from the device itself.   To delete a sample, you must go to the site, log into your account and delete the sample there.   To delete user added content, connect your nookColor via the USB and use the file explorer or finder to locate the user added content you want removed.
  • Android operating system (and thus the nookColor) does not recognize ad hoc wireless connections which means using your phone as a hotspot is a no go.
  • Reading on the nookColor is like reading on a laptop.   If you get eyestrain from your computer, you will likely get eyestrain from the nookColor.
  • Be prepared to charge your device every day.   I started using the device at 7 am on Saturday and by 4 pm, the device was telling me I had to plugin.   I didn’t read all day, but I was transferring files, watching a little video, listening to music.   On a day that I just read and did not use the device for non reading, I was able to read two books (one long and one category) without recharging.
  • I was disappointed that there was no email client or calendar client on the device.

REMEMBER, this is not really a tablet so please don’t buy it thinking that it is going to work just like the iPad or Samsung Galaxy Tab.   It’s a color reader that does some extra things.

Jane Litte is the founder of Dear Author, a lawyer, and a lover of pencil skirts. She self publishes NA and contemporaries (and publishes with Berkley and Montlake) and spends her downtime reading romances and writing about them. Her TBR pile is much larger than the one shown in the picture and not as pretty. You can reach Jane by email at jane @ dearauthor dot com


  1. Tweets that mention REVIEW: NookColor, If you like color this is the device for you | Dear Author --
    Nov 23, 2010 @ 04:37:17

    […] This post was mentioned on Twitter by Vassiliki Veros and dearauthor, dearauthor. dearauthor said: NewPost: REVIEW: NookColor, If you like color this is the device for you […]

  2. Daz
    Nov 23, 2010 @ 04:48:39

    Excellent review. Thanks. Think I’ll stick to my Kindle as a dedicated reading device for now though.

  3. Zia
    Nov 23, 2010 @ 05:01:02

    Looks like a poor mans iPad. I’ll stick to my kindle and iPad. This device seems backwards with short battery life and LCD screen

  4. Juliette
    Nov 23, 2010 @ 08:09:23

    B&N says the screen has a “filter” that allows it to be read outdoors and makes it easier on the eyes. I’m curious if you found this to be so. Also, can you adjust the backlight?

  5. Jane
    Nov 23, 2010 @ 08:12:48

    @Juliette It is readable outside and in the sun (I just tested it out). The iPad, in contrast, is virtually unuseable out of doors. You can adjust the backlight. I think it gets plenty bright but wished that it got darker, particularly for night reading.

  6. Elizabeth
    Nov 23, 2010 @ 10:22:32

    I received a Nook classic for Mother’s Day, but I’ve been itching for the touchscreen capability of an iPad (which I do not own).

    I do regret that B&N is not supporting an ebook format which they own, since their purchase of fictionwise. I have many hundreds of books in the PDB format. (My TBR pile just gets longer and longer!) If I get the Nookcolor, I cannot give away my current Nook, because I’ll need it to read many books I own.

  7. Hannah
    Nov 23, 2010 @ 11:07:47

    Thank you for the thorough review! Have you tried changing the background color for reading indoors? From the pictures I’ve seen in the NookColor ad, you can change the white background to a light blue or black.

  8. Jane
    Nov 23, 2010 @ 11:10:08

    @Hannah: You can change the white background to a couple shades of gray (dark and medium) and a couple shades of brown (tan and lighter beige). No blue. The black isn’t really black. It’s dark gray.

  9. becca
    Nov 23, 2010 @ 11:51:33

    I don’t like that the cover flow area only shows books purchased from B&N – I have a kindle, but get very few of my books from Amazon. I get most from places like Baen, so that cover flow area would be useless to me.

  10. Geert
    Nov 23, 2010 @ 13:54:45

    A few things:
    – You can use any USB cable to connect to your PC for data transfer and (very slowly) charging. You only need the special Nook Color cable to power charge with the Nook Color charger.
    – Early next year there will be an update to Android 2.2, which will add flash support (great for sites like Youtube).
    This will probably also give the performance a boost.
    – Early next year the app store will become available, which will add all kind of new possibilities to the Nook Color.
    – B&N has said that one of the first things to be included in a coming update will be a seperate e-mail client.
    – Android phones like the Samsung Galaxy can funtion as a Wifi access point and the Nook and Nook Color will connect fine to those.

  11. Brian
    Nov 23, 2010 @ 15:53:25

    Seems pretty dumb on B&N’s part not to support their own legacy format (eReader PDB) on this new device. It’s not like they’d have to have done a bunch of development work to support it either. The Nook Classic (also Android based) already supports it and they also offer android reader software through so adding that function to the Nook Color shouldn’t have been too hard.

    @becca, totally with you on the coverflow deal and lack of sideloaded books showing up there. Seems very unfriendly to me. I mean I know they want you to get your books from them, but…

  12. Geert
    Nov 23, 2010 @ 16:34:55

    There is a lot of demand for PDB support, so I would not be surprised if there will be a PDB reader available in the app store. That would be a simple solution for this problem.

    As for the coverflow, that is a nice gimmick. But with two taps you can open your library where you will see all your books (B&N and sideloaded) with covers, and you can even organize them in shelves.
    So having no sideloaded books in the coverflow is really no big deal.

  13. Angela James
    Nov 23, 2010 @ 20:14:46

    Reading on the nookColor is like reading on a laptop. If you get eyestrain from your computer, you will likely get eyestrain from the nookColor.

    Yes, this is very true. It was one of the first things I noticed as I was testing it.

    I think this is a beautiful device, but I was happy to go back to my eink device and my iPhone. If I had only the nook color, I’d probably use it, but it felt so much like reading on a computer screen to me, that I’m not sure I would be able to use it for long periods.

    The other thing I thought was interesting was that the kids’ books (the read aloud ones) were a large part of their advertising campaign as something different they offered, but there were only 11 titles listed in that area (2 of which you get free) and someone told me that they bought one of those 11 titles and it wasn’t actually a read aloud title. I’d have expected a section of books they hyped to be a little more robust (I will note they’ve added 4 titles in the past week, so they are working on it).

  14. Author On Vacation
    Nov 24, 2010 @ 01:11:10

    I’ve been playing with my Nook Color for almost a week and I’m happy with it. I prefer my Nook classic, but there are times I need a backlight, so the Nook color is for those times.

  15. Jane Litte reviews the NookColor
    Nov 24, 2010 @ 11:47:06

    […] editor of Dear Author romance blog,posted her review of the NooColor yesterday. I think Angela James tweeted something to […]

  16. Juliette
    Nov 24, 2010 @ 13:30:11

    Well, I finally got over to B&N and checked this puppy out and I think it’s winning me over. My biggest issue with it is that it may strain my eyes. I fiddled with the background light and color settings and it really wasn’t bad.

    The other big thing for me is that I want the least amount of gadgets to do the most amount of things, and do them pretty well, with the best price:

    I want an ereader I can read in low light or the car at night. Check

    I want lot’s of room for audio books. Check

    I want internet access when I’m out and about, mainly for shopping, but also for directions, restaurants or good coffee shops in a given area, reviews of things before I buy, check my email or FB while I’m sipping my coffee and munching my scone. Mainly, I don’t want to pay the monthly fee for an iphone. Check,
    Check and Mega Check

    Browsing the internet, while much smaller, is almost exactly like on a computer and just as fast. Browsing on my husband’s Kindle or the regular Nook was a sloooow and and incredibly frustrating experience for me. Check Mate

    Bonus stuff that is selling me: ~Nookcolor can be used like a cookbook, or as an interactive instructional video type of thing for a more complicated recipe or cooking techniques.
    ~It can be a fun interactive activity with my granddaughters, especially when I have one or both of them with me running errands or in a doctors office.
    ~The inclusion of Pandora radio sounds wonderful, I didn’t even know what that was before today.
    ~I had a classic Nook for a week and loved it, but I didn’t love the way it organized my content, especially audiobooks.

    I figured I’ll get the Nookcolor, try it out and really get into the thing and see for myself if it delivers. The salesman said I’d have till January, longer than the usual 2 week window they allow for returns.

    There’s my 2 cents plus;P

  17. Nano Fondle: Barnes & Noble NookColor « Mike Cane's xBlog
    Nov 24, 2010 @ 17:19:37

    […] ways. And it is what Barnes & Noble has said: A reading tablet. As Jane Litte points out in her review, if you come to this thinking you’re getting a bargain Android tablet, you will be […]

  18. How Do I Use My New Kindle, Nook, Kobo, Sony, or iPad? | Dear Author
    Dec 26, 2010 @ 04:02:20

    […] More on sideloading nookbooks here.  Download the ePub versions of ebooks.  On the nookcolor, you can also load books via email or from a website.  More about the nookColor here. […]

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    Mar 06, 2011 @ 04:01:56

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    Jul 17, 2011 @ 09:49:31

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